SEO/SEM Specialist

Americaneagle.com is seeking a qualified SEO / SEM Search Specialist within our Downtown Chicago or Des Plaines, IL office to join our growing SEO / SEM Department. The Specialist's primary function is to facilitate day-to-day execution of organic search optimization and search engine marketing programs for clients ranging from small to mid-size companies up through Fortune 100 global corporations. The SEO / SEM Specialist should be highly skilled in web optimization and driving organic and paid traffic conversion. They will be responsible for completing work to improve clients' organic and/or paid search results through planning, coordination, management, and monitoring of clients' SEO / SEM campaigns.

    Responsibilities:
  • Planning and executing the SEO / SEM process for multiple clients.
  • Tracking, analyzing, and reporting results using Google Analytics, Google AdWords and SEO industry tools.
  • Understanding clients' digital marketing goals in order to translate goals into executable strategies through ongoing maintenance and enhancements.
  • Owning the entire organic and/or paid growth channel, driving numbers, converting into real leads and ultimately revenue.
  • Identifying KPIs and completing work as needed to improve clients' site rankings and click-through rates in major search engines.
  • Working with production teams, ensuring architecture is aligned with SEO / SEM goals.
  • Completing site audits accounting for technical, on-page and off-page factors.
  • Reviewing a prospect's key SEO / SEM metrics to create program recommendations and communicate these recommendations to help the sales team on a pitch.
    Requirements:
  • 2+ years of SEO / SEM experience.
  • Google Analytics Certified with experience in Google Tag Manager.
  • Proficient with Google AdWords, Google Search Console, Bing Webmaster Tools and SEO reporting and analytics software.
  • In depth understanding of search engines, up-to-date techniques, ranking factors, and principles for sound SEO design and user experience.
  • Knowledge of web design technologies (HTML, JavaScript, CSS, etc.)
  • Excellent interpersonal skills, including the ability to articulate complex concepts both verbally and in writing to clients.
  • Strong time management skills.
  • Comfortable working in a fast-paced, team-based environment.
  • Ability to think logically and develop practical recommendations for client websites to support their marketing strategies and efforts.

In addition to the list above, Americaneagle.com offers a generous compensation and benefits package, 401K, and more. The office in Des Plaines, IL is conveniently located 2 miles north of the Rosemont CTA Station (Blue Line) and is served by Pace Bus 221. On-site parking is provided.

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SEO/SEM Specialist

If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact Americaneagle.com Human Resources team at (847) 699-0300 for assistance.

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Please note that we are NOT one of the following companies:

American Eagle Outfitters (clothing): Their web site is located at http://www.ae.com
American Eagle Airlines: Their web site is located at http://www.aa.com

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