Senior Social Media & Customer Referral Program Specialist

Americaneagle.com is a family-owned web design, development, and digital marketing agency with a passionate belief in the power of technology to positively transform business practices. Our focus is on helping customers grow and achieve success in the digital space. We cover a variety of different industries, including eCommerce, associations & nonprofits, government, healthcare, sports & entertainment, transportation, and more. The company was recently named by Built in Chicago as one of the best places to work and to Inc.com's list of 5000 fastest-growing private companies for the past eight years.

We are looking for an experienced, creative, and energetic Senior Social Media & Customer Referral Program Specialist to join our internal marketing team. You will be responsible for developing and implementing our social media strategy, establishing a customer referral based program, and creating an employee advocacy plan. You will be working closely with the Director of Marketing and other members of the team. If you have demonstrated success scaling profitable lead generation campaigns through social channels, this job is for you!

Responsibilities:
  • Spearhead the development, execution, and reporting on social media employee advocacy program
  • Own customer referral program design, development and execution
  • Develop, implement and manage our social media strategy
  • Oversee paid social ad campaigns
  • Provide ongoing management and optimization of these campaigns with a heavy emphasis on tracking and reporting
  • Execute the posting and scheduling of social content calendar across all social media channels (Facebook, LinkedIn, Twitter etc.), considering both customer engagement metrics as well as web traffic
  • Maintain social content calendars across multiple social media platforms
  • Create engaging content in text, image, and video format
  • Collaborate with designers on creating informative, attractive content
  • Stay up-to-date with changes in all social platforms and come prepared with new, innovative ideas to reach and engage with our followers
  • Monitor SEO and user engagement and suggest content optimization
  • Communicate with industry professionals and influencers via social media to create a strong network
  • Execute outreach efforts and report on online feedback and reviews from external audience
  • Partner with the rest of the marketing team to ensure smooth integration of social media marketing into our overall growth strategy
Requirements:
  • 3+ years of experience in a social media, customer referral program or employee advocacy role (at an agency is a plus!)
  • At least 2 years working with LinkedIn, specifically running paid social campaigns
  • Bachelor's degree in Marketing, Communications or related field
  • A deep passion for social media and excellent knowledge of LinkedIn, Twitter, Facebook, Twitter, and other social media best practices
  • Ability to deliver creative text, image, and video content (proficiency in Adobe Creative Suite a plus)
  • Experience with a social scheduling and analytics tools, such as Hootsuite
  • Solid understanding of leveraging hashtags and trending topics
  • Understanding of social media for B2B company is a plus
  • Strong verbal and written communication skills required and excellent personal organization and task prioritization skills
  • Good understanding of SEO, social media KPIs, analytics, and reporting

Americaneagle.com provides its employees with an energetic work environment and opportunities to further develop their skills. Our dedication to growing our development team is how we can produce excellent sites and applications for our clients. We do all of this while maintaining a family value focus and pushing for a good work-life balance. We offer a generous compensation and benefits package. 

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If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact Americaneagle.com Human Resources team at (847) 699-0300 for assistance.

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Equal Opportunity Employer

As an equal opportunity/affirmative action employer, Americaneagle.com is committed to fostering a diverse, multicultural work environment where our employees respect one another and share a commitment to the company's values, mission, and strategies. Americaneagle.com provides equal employment to all participants and employees without regard to race, color, religion, gender, national origin, age, disability, sexual orientation, veteran or marital status.

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